Using Icebreakers as Text Replacements
Use the personalization in email or Linkedin campaigns.
You can use the personalized icebreakers in your outreach messages by adding them as text replacements.
| Type | Text Replacement |
|---|---|
Headline | {Icebreaker 1} |
Location | {Icebreaker 2} |
Company | {Icebreaker 3} |
College | {Icebreaker 4} |
For example, personalizing by a person's company and using {Icebreaker 3} in your outreach campaign will result in something like this being substituted in. You can use this to be more relatable and increase engagement.
Hi John, FragranceNet is known for its wide selection of fragrances and beauty products. What's been the most popular fragrance category among your customers lately?
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